MSS MetalMiner induction sorter

Richard Coupland, Senior Vice President of Strategy and Growth

San Diego, CA (March 20, 2025) – CP Group, a leader in designing and manufacturing material recovery facilities in the waste and recycling industry, is thrilled to welcome Richard Coupland as its new Senior Vice President of Strategy and Growth

Bringing over 34 years of experience, Coupland joins CP Group following a decade-long role as Vice President of Municipal Sales at Republic Services. There, he successfully managed a nationwide portfolio of partnerships with over 2,400 municipalities. Coupland’s career also includes 20 years at General Dynamics and Motorola, where he was instrumental in pioneering advanced technologies for global military and public safety applications.

“It is such an exciting time in the recycling industry, as increased interest in diversion and sustainability meets with Extended Producer Responsibility (EPR) legislation, and the use of AI technology to improve sortation and quality.  As a mechanical engineer, with a career in technology and the recycling industry, I am humbled and excited to join a leader in the recycling industry, and help partner with our customers to innovate the next generation of systems that exceed their objectives,” said Coupland.

As Senior Vice President for Strategy and Growth, Coupland will lead efforts in sales, product development, and strategic business planning. He will engage in focused activities related to sector and product development to support growth.

Terry Schneider, CEO and President of CP Group, expressed enthusiasm, stating, “We are excited to have Richard join our leadership team. His wealth of experience positions him perfectly to steer us through the upcoming growth and exciting opportunities on the horizon.”

Bob Davis, Owner and Chairman of the Board, CP Group, adds, “At CP we have always held our employees to the highest standards of ethical behavior, impeccable character, and industry expertise and Richard is a perfect fit in all of these categories. I am very excited to welcome him to our outstanding group of companies.”

CP Group is a leader in designing and manufacturing material sortation and recovery equipment in the waste and recycling industry. CP Group provides a variety of sorting solutions worldwide, including Material Recovery Facility (MRF) engineering design, manufacturing, installation and customer services. Custom turn-key systems by CP Group include residential recycling, commercial and industrial, municipal solid waste, engineered fuel, construction and demolition, fiber sorting, plastic sorting, and electronic waste processing. To learn more visit www.cpgrp.com